Archive for May, 2012

The new cookie laws: What do you need to know?

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    The new cookie laws have been drawn up and the enforcement of these laws means that thousands of UK websites are now in breach of them.

    Cookies are used to customise what repeat visitors see on a website and are used by advertisers to track users online.

    The law actually came into force on 26 May, but The Information Commissioner’s Office (ICO) said it would offer to help non-compliant sites rather than take legal action against them.

    To ensure privacy on the internet, the new laws say that websites must get “informed consent” from users before the cookies stored on visitors’ computers record any information.

    For websites that are within the law, getting consent involves the use of a pop-up box explaining the changes. Users are then asked to click to consent to having information recorded by the cookie, and told clearly what will happen if they refuse.

    UK firms have had 12 months to prepare for the change, but despite this, thousands are still in breach.

    The ICO has also updated its policy to allow organisations to use “implied consent”. This means that users do not have to make an explicit choice, but their continued use of a site would be taken to mean they are happy for cookies to gather their information.

    Fines are unlikely though, as even if the site doesn’t comply with the law, there’s not much risk that there would be a serious breach of data protection laws that would cause substantial damage or distress to a user.

    The ICO has also issued guidance to the public which can be found here.

    If you’re worried about cookies on your website, don’t hesitate to contact us. We can review your site, and if needed, make the necessary changes.

    Give us a call today and we’ll sort it for you! Call Chris or Clair on 0114 383 0711 or visit our contact page to send us a message.

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      Sheffield’s One Stop Digital Printing Shop!

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        Haydn Suckling has studied and worked in Sheffield for 15 years. The fruit of his labour is a successful digital printing company, 221 Print. Haydn started up the business himself, took over Carlton Press in 2012, and now has over 500 clients.  221 Print’s past and existing clients include Groundwork Sheffield, Sheffield Mental Health Citizens Advice Bureau, and High Peak First Aid.

        “We focus mainly on fast turnaround printing and we can provide great deals on large batches of flyers,” says Haydn. “We also provide a same day service and can accommodate most deadlines. We have a range of in-house equipment, so we can make brochures, reports, flyers and posters. They are all cut to size and can be laminated as well.”

        Haydn is proud to say that 221 Print are different from most print services. “We always keep clients in the loop when it comes to production and delivery schedules. We can interrupt production schedules to rush a job through, so we never miss a deadline,” says Haydn. “And we always keep records of all the jobs we print, so we can provide a match to previous jobs without any hassle.”

        221 Print also offers a proof service, and as the staff are all experienced graphic designers, they can provide an effective, fast makeover for most printed materials.

        Business cards and stationary are our bread and butter,” says Haydn. “For a batch of 250 business cards, prices start from just £25, so if you’re in business and want quality cards producing, there’s no excuse not to have them. But we also offer leaflet, poster, and brochure printing, as well as presentation folders.”

        221 Print recently printed posters for Rory Bremner and Andy Hamilton. They even packaged up the flyers and posters, and then sent them to each individual venue.

        Seven Creative has recently used 221 Print for some clients business cards. “We’re really happy with Haydn’s service. We recommend him a lot these days!” says Clair Day.

        If you need any more proof that the team at 221 Print can satisfy all your printing needs, here are a couple of testimonials!

        Kate Beaumont, Groundwork Sheffield

        “221 Print have provided a great service throughout the whole period we have worked with them. For over three years they have supplied us with a very fast print service, digging us out of a number of holes!”

        Nicola Pickering, High peak First Aid

        “We have developed our training manuals with 221 Print over the last 3 years. They are always willing to try different ideas and we have ended up with a very sort after product – a waterproof survival manual. We are currently looking to retail these with the help of 221 Print.”

        For more information about 221 Print, your one stop digital printing shop in Sheffield, call Haydn on 01142754258, email haydn@221print.com or visit the website at www.221print.com

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          Seven Creative can manage your social networking and marketing

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            At Seven Creative, we specialise in communicating. So if you don’t have the time to manage your own social networking and marketing, we can do it for you.

            We are able to set up and write your blog, write articles, take care of your direct mailing, manage your social networking and your email marketing. In short, we make sure that your message is in front of the right people at the right time.

            Our customers find the service a very cost-effective way to retain their current customer base, and find new customers at the same time. It can even give your website a huge boost in the organic listings on Google and the other major search engines.

            Satisfied customers

            “Seven Creative are our sales and marketing department”

            “Seven Creative are such a great company to work with – friendly, knowledgeable and providing an amazing social network and marketing service.  We now have a large and very active online community who actively promote our business. Stunning value for money!”

            “The social networking management and email marketing campaign that Seven Creative write and manage for me gives an amazing return. Suddenly we’re all over the internet and we’re becoming the name associated with wooden windows”

            Let us manage your social networking and marketing, and you can keep doing what you do best – running your business.

            Give us a call today and let us show you how digital marketing will work for you.

            Call Chris or Clair on 0114 383 0711 or visit our contact page to send us a message.

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              Seven Creative’s email marketing system

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                Did you know that we can design, write and send your email newsletters?

                Our email marketing system allows you to send branded and beautiful correspondence from as little as 1p per recipient.  Email marketing is a really cost-effective way of talking to customers and potential customers.

                And, because the cost is so low, it means you can not just email once, but many, many times over the course of the year, helping you to develop your customer relationships.

                You can include anything you like in your newsletter; lastest news from your business, special offers, or new products. Anything at all that you think your customers would find interesting or need to know!

                Your email newsletter can include links to your website too. This enables your customers and potential customers to access your products and services at the click of a mouse.

                We also have access to detailed reports enabling us to monitor how many people have opened the newsletter, where they are and whether or not they have clicked on the links. It’s a fantastic way of measuring the effects of your email marketing campaign!

                 

                 

                 

                 

                 

                 

                 

                 

                 

                 

                We have recently sent out an email newsletter on behalf of Chesterfield based dog kennels Dunston Lodge. Not only is it branded, we’ve sent it to everyone on their mailing list. Richard Harrington, owner of Dunston Lodge said: “We’re really happy with the service. The newsletter looks fab, and people have even been clicking through to the online booking section of our website too.”

                “It’s generated business for us, and has let our customers know that we’re keeping in touch. We’ve also had people click through to our Facebook page, and it’s nice to know everyone is getting our latest news delivered straight to their inbox,” says Richard.

                For more information on Seven Creative’s email marketing system, visit our website at http://www.sevencreative.co.uk/, or call us on 0114 383 0711

                 

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                  Google celebrates Robert Moog’s Birthday

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                    Here at Seven Creative, we think that Google’s celebration of Robert Moog’s 78th Birthday is their best Doodle yet!

                    Robert Moog was the founder of Moog Music, and an American pioneer of electronic music. He is best known for his invention of the Moog synthesizer, and his memory has been celebrated today in a brilliant Google Doodle.

                    Robert Moog is famed for his electronic design and synthesisers. We’ve spent quite a bit of the morning fiddling with the Google Doodle, a piano equipped with electronic mixers!

                     

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                      Written by Chris

                      May 23rd, 2012 at 11:21 am

                      Sheffield energy assessor, Furniss Property Ltd

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                        Furniss Property Instruction Ltd is a Sheffield based energy assessor, run by John Furniss, who provide Energy Performance Certificates for domestic and commercial property owners. The company has a strong client base, and has been providing EPCs to estate agents, letting agents, private landlords, solicitors and members of the public since 2007.

                        But this expertise is not the only string to John Furniss’ bow. John specialises in energy efficiency and has personally helped hundreds of residential and business customers save money on their gas, electric, phone, broadband and mobile bills. He guarantees to offer customers the UKs cheapest utility deals, and can even provide people with cash back cards offering 3% to 7% off shopping and petrol.

                         

                        John is one of 40,000 individual distributers of The Utility Warehouse, and is a member of the Sheffield BNI group ‘Professionals’.  His place in the group as a utility broker is perfect, as both BNI and The Utility Warehouse rely on word of mouth referrals.

                        “It sounds corny but, it really does bring me joy to be able to show people how much they can save. I just love to see their faces when I tell them,” says John.

                        “I am a genuine customer myself, and very happy with the service,” continues John. “People recommend all sorts of things that they enjoy; a good film, a good book, there’s power in recommendation. As I’m a happy customer myself, I can recommend The Utility Warehouse easily, and most importantly, genuinely.”

                        And he does just that. John recommends The Utility Warehouse to friends, family and colleagues, and he gets paid to do it. Not only do customers save money on utility bills, they only get one bill a month which covers everything, making it easier to budget and less hassle.

                        Which? Magazine has named The Utility Warehouse as a recommended provider for Home Phone Services and Broadband Providers, and best energy provider. The Utility Warehouse deal is the only one that offers free calls from landline to mobile. “None of the other providers even come close,” says John proudly.

                        “My advice is free, use and abuse me, I don’t mind!” continues John happily. “If I can’t save them money, I’ll tell them. It’s still free, and you’ve lost nothing. Most of the time I can help, but if not, they’ve got the peace of mind that they are already getting a good deal.”

                        John insists that utility savings can be made on all types of property. Fellow BNI member and happy customer Wendy Caulton says, ‘John does a fantastic job and I recommend him to everyone. He has literally saved me a fortune! I went to him with a utility bill of £700 for one month, he gave me advice, sorted everything out for me, and I now pay a total of £1,200 per year for the same service.’

                        Visit the Furniss Property Instruction website for more information, or find out more about The Utility Warehouse from our previous blog post ‘The Utility Warehouse Discount Club: ‘It pays to be a member.’

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                          Into Professional admin and language support services.

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                            Janita Maarenen is the Managing Director of Into Professional, a multi lingual business service specialising in administration and language support services. The company offer a comprehensive translation and interpreting service, including proofreading and interpreting British Sign Language. They are able to work with most global business languages, as well as a good range of smaller languages and dialects.

                            Janita’s ambitious approach to her business is infectious, and she is keen to share her aspirations with others. “I think that more UK companies should consider exporting”, says Janita. “Exporting can have many advantages for businesses. Primarily, it can help companies increase turnover. Access to Europe can be achieved in days as it is an open market. This gives you a market place of 500 million people.”

                            Janita insists that working with Into Professional will help a business to grow, and provide the business with more scope to increase turnover. She claims with confidence: “It is possible to increase a company’s productivity by 34% in the first year. Working on an international scale also helps to smooth seasonal and economic changes.”

                            People are often put off by the barriers of exporting. Janita has it covered. “The main concern is that of language barriers,” says Janita. “Of course, we can solve this easily.” Janita is confident that any issues regarding currency, finding new customers and suitable partners, and building relationships with decision makers can all be solved. “Companies that export can overcome all of these problems, and we can help them do it,” she insists.

                            Into Professional are able to translate global languages over a wide variety of industries. The company has extensive professional experience in market research, engineering, manufacturing, games and applications, as well as specialising particularly in Nordic languages. Janita considers her regular work with freelancers a huge advantage to her business. “I can choose the right people, with the right skills for each individual project.”

                            Standards remain high as each linguist is selected with strict criteria. Linguists always work in their native language and are required to have relevant experience, expertise and qualifications in the subject they are dealing with. In addition, Into Professional are committed to following the guidelines of the European Quality Standard, a specific European standard for translation services.

                            Into Professional is a company that is constantly growing. Their areas of expertise are expanding rapidly as they add linguists and subject specialists to their data base. And with Janita’s ambition and drive it’s hardly surprising. “Love what you do, and the passion will take you far,” says Janita enthusiastically.

                            For more information about Into Professional and the ways it can help your business, contact Janita on 07762141950 or email janita@intoprofessional.com.

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                              Written by Chris

                              May 15th, 2012 at 12:51 pm

                              Lee Spooner, protecting your financial future!

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                                People are generally willing and ready to throw money into protecting and insuring their cars, TV’s, and even their phones. But they often don’t give a second thought to the things in life that REALLY matter.

                                Protecting your life, your health, your loved ones, your income and your future should be much higher on people’s list of priorities.

                                Introducing Lee Spooner, an Independent Financial Adviser at Ashley Law.  Lee is able to advise his customers on a variety of financial topics including individual and business protection, estate planning, retirement planning, inheritance tax planning, will and probate services, and trust planning. Essentially, all the things in your life that really matter, and all the things that you should be safeguarding.

                                 

                                You might be thinking something along the lines of, “I don’t need to think about any of that stuff at the moment, I’ve got years until I’ll actually have to face these things. So why should I worry about them now?!”

                                If this sounds familiar, ask yourself the following questions.

                                -When do you want to retire and how much income will you need?

                                -How much cash would your family need to maintain their current lifestyle if you die prematurely?

                                -Would you require a regular income or a cash sum if you suffered a serious illness or disability?

                                -Are you making the best use of any spare capital or surplus income?

                                -Do you want to reduce your current mortgage outlay or are you moving home?

                                Lee says, “My aim is to give people financial freedom. I help them plan for the future. People tend to think they will sort this stuff out tomorrow, but the fact is, the longer you leave it, the harder it gets.”

                                If you want to protect your financial future, and the financial future of your family, email Lee at leespooner@ashleylaw.co.uk or visit http://www.ashleylawpeterborough.co.uk for more information.

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                                  Written by Chris

                                  May 9th, 2012 at 12:05 pm

                                  Cult craze of spoof Amazon critiques

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                                    From a bottle of methylated spirit being described as “a drink to enjoy with friends in a park”, to tin foil deemed “by far the best for making aluminium shield hats to ward of aliens”, we think the new craze for spoof Amazon reviews is hilarious.

                                    Amazon Kirby Bag review

                                    Amazon Kirby Vacuum Cleaner Bag review

                                    Microwave for One

                                    Microwave for One

                                    19 of 26 people found the following review helpful

                                    19 of 26 people found the following review helpful

                                    The Observer attributes the craze to ‘the original spoof reviewer’ Henry Raddick, who famously reviewed The English Cocker Spaniel Handbook. Raddick, who had a pet spaniel called Barry, wrote, “I enjoyed the book immensely and, although I have a sneaking suspicion that Barry is using the book as porn, I wholeheartedly recommend it.” Raddick continued, “I’m reassured to read that the sin of Adam is not upon Barry even though he does not accept Christ as his saviour.”

                                    Spoof Amazon Uranium Ore review

                                    Spoof Amazon Uranium Ore review

                                    As for the bottle of Methylated spirit, a reviewer named ‘Barkas’ enthused: “From the moment you remove the cap you realise you’re in for a treat. Fresh, bright, smoky, with a mineral edge and rounded, fruity nose. Mid weight and bold, possessing some edge and no little bite, yet remaining smooth, balanced and satisfying. This is a drink to enjoy with friends in a park. Highly recommended.”

                                    This particular spoof review has also played havoc with Amazon’s famed algorithms, which enable the site to recommend buyers other products they may be interested in, based on what they have bought previously. The glowing review in question caused Amazon to recommend methylated spirit to customers who had bought bottles of Chateau Latour.

                                    Spoof Amazon review for methylated spirit

                                    Spoof Amazon review for methylated spirit

                                    Our favourite is a serious literary review of a book intended for young children. The reviewer hilariously calls the book ‘misleading’ as he/she vents their disappointment that the entire plot of the story is revealed in the title. “There is no mystery. There is no twist. Baby’s belly button is right where it’s supposed to be, on baby’s stomach. Right where it clearly SHOWS you it is on the COVER OF THE BOOK.” The mystery reviewer also complains that “there is no conflict, no character development, and scarcely any plot.”

                                    We’ve bought a fair amount of stuff from Amazon here at Seven Creative Towers.  We always take the reviews with a pinch of salt and make sure we consider the spectrum of star ratings, but there are few that leave us rolling on the floor laughing. As for detracting from honest, helpful reviews, we think it’s nice to have a bit of comedy.

                                    Hurrah for bringing satire to Amazon!

                                    Spoof Amazon review for English Grammar for Dummies

                                    Spoof Amazon review for English Grammar for Dummies

                                    Spoof Amazon review for a turtle backpack

                                    Spoof Amazon review for a turtle backpack

                                    Spoof Amazon review for mascara

                                    Spoof Amazon review for mascara

                                    Spoof Amazon review for milk

                                    Spoof Amazon review for milk

                                    Spoof Amazon book review

                                    Spoof Amazon book review

                                    Spoof Amazon t-shirt review

                                    Spoof Amazon t-shirt review

                                    Victor M230 Ultimate Flea Trap

                                    Victor M230 Ultimate Flea Trap

                                    How to Avoid Huge Ships

                                    How to Avoid Huge Ships

                                    Sim City review

                                    Sim City review

                                    Uranium Ore

                                    Uranium Ore

                                    Paul Ross

                                    Paul Ross

                                    A Whole New World - Peter Andre and Jordan

                                    A Whole New World – Peter Andre and Jordan

                                    A Whole New World again

                                    A Whole New World again

                                    Paul Ross 20" canvas

                                    Paul Ross 20″ canvas

                                    Ulysse Nardin Zeitmesser mit Komplikationen Circus Minute Repeater 740-88

                                    Ulysse Nardin Zeitmesser mit Komplikationen Circus Minute Repeater 740-88

                                    Box Canvas Print of ADOLF HITLER/IN 1939 from Mary Evans

                                    Box Canvas Print of ADOLF HITLER/IN 1939 from Mary Evans

                                    Aluminium Foil 18" (450mm x 75m) - industrial size for your kitchen or professional establishment

                                    Aluminium Foil 18″ (450mm x 75m) – industrial size for your kitchen or professional establishment

                                     

                                     

                                     

                                     

                                     

                                     

                                     

                                     

                                     

                                     

                                     

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                                      Written by Chris

                                      May 7th, 2012 at 12:29 pm

                                      Pearl Construction and Maintenance Ltd

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                                        PEARL Construction and Maintenance Ltd are a reputable and professional building and construction company, whose directors have stacked up an impressive 35 years combined experience in the business. Based in Sheffield and working in South Yorkshire and North Derbyshire, Pearl Construction offer a comprehensive range of services including home improvements, building and maintenance work.

                                         

                                        With a catalogue of glowing recommendations and dazzling testimonials, Directors Steve Wright and Andrew Duce are understandably proud of their reputation. And so they should be. As members of the Derbyshire and Nottinghamshire Chambers of Commerce and Derbyshire Trusted Traders accreditation, Pearl Construction can be trusted to provide quality assured work.

                                         

                                        Pearl also provide guarantees and insurance. “We consider quality control to be of paramount importance,” says Director Andrew Duce.  “All our work is fully guaranteed and is personally checked by either myself or Steve during the work, and after completion.”

                                        Director Steve Wright readily welcomes potential customers to go and visit him on site, just to see the quality of his work. He believes that all practices should be transparent, and that his current client is often the key to his next customer.

                                        “No one can tell you any better than the people I’ve worked for, and I have several previous clients who are more than happy to recommend me,” says Steve.  “I have  a great relationship with my customers. In fact, I know a fair few who would be happy to show you round their properties, talk you through the work I’ve done, and tell you exactly what they think of it.”

                                        Steve aims to work on a project from concept to completion. From meeting the clients, working closely with architects as they draw up plans, and agreeing start dates and prices, he’s there every step of the way. The company is able to take on large or small projects, from domestic to commercial. “If all a client is sure of is that they need more space, they can talk to me about the ways to achieve that and I’ll advise them on the best option,” says Steve. “We’ll keep mess and disruption to a minimum. Having work done can be a pain, and we simply don’t want to interfere with peoples’ lives.”

                                        Steve also believes that communication is the key. “I’m a very ‘hands on’ director, I give my team the direction they need, and then I muck in with them,” says Steve. “I’m always the first port of call. I liaise with the customers constantly so that any problems are solved there and then. Great communication keeps the clients happy.” And with over 75% of his business coming directly from referrals from existing customers, the fact that Steve relies heavily on testimonials really is a testament to the quality of his service.

                                        All in all, Pearl Constructions’ message is clear: “If you want to turn a building nightmare into a dream, call Steve and he’ll do a pearl of a job!”

                                         

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