Author Archives: Christophe

Top Quality Carpet Fitting with These Trimming Knife Blades

By following a set regime, carpet fitters can make sure they always work to a high standard. Taking responsibility for everything from training to the tools that you use should stand you in good stead. Knife-Point have taken a look at 5 points which are worth bearing in mind – including the use of trimming knife blades

Take Care to Select the Right Staff

Make sure you have the right team behind you. In all likelihood, you’ll be working with at least one other person – whether it’s for carpet fitting at commercial or domestic premises – so it pays to pick your staff wisely. If you have confidence in their ability and have made sure that they’re well trained, you shouldn’t run into any difficulties.

Tailor to the Size of the Job

For cost-effectiveness, you need to pick the size of your team appropriately. If you’re just fitting carpets for a couple of rooms in a small home, you’re not going to need more than a couple of pairs of hands. In contrast to this, if you’re working on a carpet refit for large commercial premises, then one or two people aren’t going to be enough for you to carry out the work quickly.

Great Materials Pay Dividends

Better materials will ensure a higher standard of completed work. This doesn’t mean that you have to spend a fortune on the products that you source; you just need to research where you get them from. By doing so, you’ll learn where you can get the best deals; both for your finances and those of your customers.

Trimming Knife Blades from Knife-Point

Making sure you have the right tools is perhaps the most important factor in any carpet fitting job. When cutting materials, it’s essential that you’re able to work precisely and for the implementation of the work there is no better product than Knife-Point’s trimming knife blades. With plenty of choice available to you – both in size and quantity – they’re sure to be ideal.

Customer Testimonials are Invaluable

With every job you work on you’ll want to make an impression and when you do this, it makes sense to record the happiness of the customer. Simply asking them to put a few words together for you is easy to do and it could well pay dividends for you in the long run. A great way to help you get repeat custom is through the publication of client testimonials on your website.

Excellent Trimming Knife Blades from Sheffield Supplier

Knife-Point also offer a number of other cutting tool ranges to their customers, as well as their trimming knife blades. Snap off blades and planer blades are two other examples of products that our popular with their clients. To find out more, why not give them a call today on 07737133030?

Trimming Knife Blades for Carpet Tradesmen

To secure the satisfaction of your customers within any trade, you need to have the right tools to back up your skill-set. Never is this truer than with carpet fitting, which requires a special type of blade for you to be able to implement any work to the best of your ability. For such applications, the trimming knife blades available at Knife-Point are absolutely ideal. Coming in a range of sizes and quantities – with competitive pricing to boot – you’d be hard-pressed to find the products you need in a better place.

To help back up why the trimming knife blades that Knife-Point stock should be the ones that you choose to purchase, they’ve put together a short guide to explain their superiority.

It’s Important to Have the Choice that You Need

Knife-Point appreciate the importance of being able to purchase the exact blades that you require. As such, they stock everything from concave to hooked trimming products. No matter which ones you choose, you’ll be able to buy the amount that you need from them; as they continue to offer various bulk-purchase options.

Carbide Grade Delivery

A number of Knife-Point’s trimming knife blades– including Stanley branded ones – have carbide edges, which are particularly handy when it comes to heavy duty work such as the fitting of carpets. When the edges are made in this way, it’s far easier for the rest of the blade to be made flexible during any job.

The Home of Steel

Fondly referred to as the ‘Steel City’, Sheffield has a famed reputation for steel manufacture. With that in mind, the fact that Knife-Point continue to supply thousands of tempered carbon steel blades made in the city helps to reinforce the quality that they’re regularly able to provide.

Trimming Knife Blades Highly Durable

Leather, card, paper, carpet, link, vinyl and a number of other sheet materials are just some of the vast amount of materials which are suitable for cutting with a large selection of Knife-Point’s trimming knife blades. This versatility makes them highly appealing – and useful for varying implementations.

Value for Money is Vital

Value for money is an important factor in the purchase of any product. When you buy something, you want to be sure that it justifies the expenditure that you’re required to make on it; and when you achieve satisfaction in this way it can be highly-rewarding. With Knife-Point’s trimming knife blades, repeat purchases are all but guaranteed; as the prices and quality they deliver are exemplary.

Swann Morton Products Add to Trimming Knife Blades

Further to Knife-Point’s trimming knife blades, they also offer a number of other quality product ranges to their customers. Planer blades, snap off blades and a variety of Swann Morton tools are just a few other examples of these. Regardless of the ones that you choose, the great pricing and quality of products always remains the same.

To find out more, why not contact them today? You can reach them via email at sales@knife-point.co.uk; or by giving them a ring on 07737 133 030. One of their helpful and friendly team will be able to answer any queries that you may have regarding their services.

Crafting Essentials Such as Stanley Knife Blades

Craft-making is a source of joy to many people and can be rewarding work to do. If you’re one of the individuals who have an interest in this hobby, there are a number of tips you can follow to ensure that any work you do is of the highest quality. One essential way to ensure success is through the tools you use, as this will have a big influence on both accuracy and end results – Stanley knife blades are ideal. With that in mind, Knife-Point have put together a detailed guide surrounding how they can help – and offered some other helpful tips too.

Get Top Quality Materials

Taking card-making as an example, it’s worth researching both the quality of the card you’re buying and where you can get the most aesthetically-pleasing accessories for them. The better quality the materials you buy to make your products with, the better standard they’re likely to be upon completion.

Set Out Your Aims

Before you start out with any new crafting task, it can be beneficial to set out exactly what it is that you want to achieve. If you’re producing an item for a client for example, you may feel that precision is of paramount importance. Or, if it’s just for your own enjoyment, you’ll probably be able to relax more and experiment.

Be Versatile

Particularly for those who create craft items as a career, it’s important that you stand out from your competitors. What is that you can offer that other people can’t? Why would they choose to purchase your products over the company they’d normally go to? It’s essential to stamp your own individual style on the products you produce, as this will help you to eclipse competitors.

Use Stanley Knife Blades

Knife-Point’s Swann Morton and Stanley knife blades are the ideal cutting tools for those carrying out hobbycrafting tasks. This supplier stocks both product ranges in abundance, offering great choice when it comes to both the quantities you’re purchasing and the blade sizes that you need. Products from both of these manufacturers are always sure to impress.

Take Joy from Your Work

One of the best pieces of advice Knife-Point offer is to simply enjoy what you do. Whether you’re crafting as a hobby or for a paid job, you’re far more likely to create better products if you take pride and happiness from the work you do. Passion goes a long way and it’s always worth keeping that in mind. planer blades

Swann Morton Blades from Knife-Point

Prime Tooling’s Swann Morton and Stanley knife blades are only some of the many tools they supply. You can also get trimming knife blades and snap off blades from them too. To find out more about any of the products mentioned here, you can give them a call today. You can do so by ringing 07737 133 030. Alternatively, why not drop them an email to sales@knife-point.co.uk?

Stanley Knife Blades Useful for These 5 Household Tasks

Stanley knife blades are always popular due to their use across a number of different tasks. Suitable for a variety of different purposes, these cutting tools have been manufactured for decades; so you can be confident in their reliability and quality. Knife-Point believe in the effectiveness and value of Stanley knife blades; and always offer great choice to their customers when it comes to these products. For those wondering where they may come in useful, this supplier have put together a guide surrounding 5 ways in which they could help you around your own property.

Card Making at Home

Extra-curricular hobbies can be highly-rewarding and give you a focus for your free time. One activity increasingly on the rise is card making; which appeals due to its requirement for creativity. Making cards is also a great way to save money, as you can buy the materials you need in bulk and avoid high shop prices. Stanley knife blades are perfect for cutting any pieces you need for your designs.

Projects at University

Product design and textiles students are just some of the many within education who can benefit from Stanley products. Whether it’s for creating prototypes or models; you can always be sure that they’ll allow you to work accurately and effectively. The blades can also be bought for a reasonable price; which is always an important factor when getting by as a student.

Day-to-day DIY

If you find yourself in a situation around the house when you need to cut something, but don’t have the tools you need to do so, it can be extremely frustrating. If this sounds familiar to you, then the Stanley knife blades at Knife-Point could be a great investment for you to make. They can help you out of all sorts of difficult situations.

The Removal of Carpets

Commonly more popular for crafting application, Stanley knife blades are also suitable for heavy-duty tasks too. Carpet and vinyl are just two of the types of flooring that they can help you remove and there are a number of different options when it comes to blades types. After using these products for applications like carpet fitting, you can look forward to long-term satisfaction.

Making Models

A great way to escape the worries of your week and focus your energy on doing something creative; it would be a real shame if model making were to die out. For those who do take enjoyment out of the activity, Stanley knife blades are always sure to be useful. Perhaps not as popular as it once was, model making still has plenty of charm attached to it

Swann Morton, Stanley Knife Blades and Trimming Knife Blades

For great choice and quality when it comes to the purchase of blades, look no further than Knife-Point. They have been leading the way for the supply of Stanley knife blades, Swann Morton, planer blades, trimming knife blades and snap off blades for many years; and are confident you’ll want to keep coming back once you’ve used them.

What is a URL shortener and should I use one?

What is a shortened link?

A URL link shortner is a way of shortening or disguising a link. They’re normally used to create a shorter version of a very long link but can also be used to track click-throughs or often to disguise a link (commonly for nefarious purposes!).

What does a shortened link look like?

Here are some examples:

Example 1 – shorten long URLs

Seven Creative publish a new article but the URL is very long. They want to post the link to their Facebook page but the link is just too long. So they decide instead to use a URL shortener before posting:

The URL: https://sevencreative.co.uk/seven-creative-shortlisted-for-digital-communication-award-at-sheffield-business-awards/

Is shortened to:

bit.ly/3f9rDCB

The shortened link is posted to their Facebook page. When someone click the link it opens the long link

Example 2 – track links

Seven Creative are conducting an integrated marketing campaign to promote their SEO services. They’re using a combination or viral marketing, paid for placement, and organic social media. In order to track their ROI they need to be able to see which links are brining in the most traffic:

The URL: https://sevencreative.co.uk/seo-agency-in-sheffield/

Is shortened to:

bit.ly/35qAhIj

https://bit.ly/2Wfpc8W

and

bit.ly/2xnYCBZ

All of which resolve to the original URL. And they also create a final shortened URL (for other SEO purposes):

bit.ly/sheffield-seo (although still a shortened link, this also more user-friendly)

When people click on these links, the source is tracked giving them an indication of where the traffic came from and which marketing activity is having the biggest effect

Example 3 – disguise links

A scammer hacks someone’s website and places several pages there selling fake designer clothes.

They want to send out a million spam emails to get people to get them to visit their new pages, but, not only do they have to disguise the URL (or the fact they’re hosting their content on a hacked website), they also have to disguise the link to avoid it being picked up by spam filters – with a shortcode link, as you saw in example 2, you can have many links as you like all resolving to one URL

How do I get a shortened link or link shortener?

There are several options for links shortners but the easiest is to use one of the many free link-shortening services – the most well-known of these is Bit.ly

Alternatively, you can install some free link-shortening software on your website and do it that way, or finally you can simply create 301 redirects for short URLs to the longer ones

Should I use a URL shortener?

These days we don’t really have need to use a link shortener as the places we share our links (like on social media) will often shorten our links for us.

However, there’s not real reason why you shouldn’t use one if you feel you need to. Just remember that people are more web-savvy and cautious these days so may not click on a link if they can’t see its destination

Delivering Satisfaction Through Planer Blades

Knife-Point’s priority is to deliver satisfaction to their customers through their product ranges. Whether it’s planer blades for woodworking or trimming knife blades for the fitting of carpets, they continue to remain confident in saying that they have the tools you need to get the job done right.

To ensure the long-term happiness of customers that spend money with them, Knife-Point follow a consistent process to make sure they tick all the boxes of good service. Whilst they understand that many of their clients will have the knowledge-base to make the educated purchases they need to, they’re always there to offer their advice and support if any problems do arise.

Listening

First and foremost, they understand the importance of listening to the exact needs of their customers. Knife-Point are not in the business of selling you tools that aren’t going to allow you to successfully complete your work. It might sound simple, but the first step they take to provide their clients with the planer blades that they need is simply listen to their exact requirements.

Expert Advice

Since Knife-Point have so many products available for their customers to choose from, they’re always happy to offer their advice on the ones which would suit best. Thanks to their many years experience within the knife manufacturing trade, they can do this to optimum effect. As a result, you’ll feel even more confident in the quality of any purchases that you make with them.

Great Choice

Knife-Point understand the importance of choice. It’s no good matching the wrong tool to the wrong application and they help their clients to avoid this problem by giving them the freedom to pick the appropriate planer blades they need. Options with relation to pricing, quantities and blade type are always on offer with them.

Prompt Planer Blades Delivery

For Knife-Point, it’s essential that their customers are able to gain access to the tools that they need swiftly and easily. They ensure their happiness in this way by making sure they continue to offer speedy delivery times right across all of their product ranges. By doing so, they regularly receive repeat business from customers who’ve been impressed with the service that they’ve received from them.

Planer Blades Top Supplier

As the leading supplier of planer blades to the Sheffield area and beyond, Knife-Point are continuing to expand their large client base. As well as the products covered here, they also supply trimming knife blades, Swann Morton products, Stanley knife blades and snap off blades too.

Throughout all of these ranges, the attention they pay to their customers and the vast product choice they offer remains the same. To find out more and access their fantastic range of blades today, head over to their website home page – www.knife-point.co.uk. Or, if you’d like to speak to them directly, call 07737 133 030.

Restaurant, bar & hotel marketing – the fast way to get more customers

We’re in the midst of the Coronavirus lock-down at the moment but the restrictions on movement will be relaxed soon. Before we know it, pubs, bar, clubs and restaurants will be open again. The problem is, though, will the customers be as fast to start socialising and eating out again? How do we market our pubs, bars, clubs, and hotels? Is this even the right time for restaurant, bar & hotel marketing?

Restaurant, bar & hotel marketing – the fast way to get more customers

The last recession was very tough for nearly all businesses but there were some very interesting lessons learned. The most important one, however, is that you can’t be complacent. The successful business that came out of the recession stronger than ever were the ones that realised they had to ‘up their game.’ They knew that it would take time for things to return to normal so they had to fight for the customers or go bust. Many of the organisations who simply ‘battened down the hatches’ and stopped investing in their business went under. Now is the time to start your restaurant, bar & hotel marketing

How to get more customers – restaurant, bar & hotel marketing the easy way

I’ve been in sales & marketing for as long as the internet has existed. Since before Google, Twitter and Facebook existed. Even before smartphones and mobile data. The amazing thing over this time has been the change in customer behaviour. We don’t ‘take a punt’ on a new restaurant anymore. Rather we ‘check it out online’ first. We check the website and read the menus. Look at the photos and explore the virtual tour. If we’re not 100% sure it’s the place for us we hot ‘back’ and go to the next listing on Google. This is why it’s so important to get it right first time

How to get new customers for bars, restaurants, and hotels

1 – First of all make sure your website is up to scratch from the visitors perspective. Your customers don’t need much – don’t make it difficult for them to find what they need! On your website, make the following information very prominent; Opening times, your location & parking (with a link to Google Maps), reservation information if available, menus (please not in PDFs!!!), and any specials or happy hour info. This is the most important thing to consider when thinking about your restaurant, bar & hotel marketing

2 – Make sure you have good quality and accurate photos (please no stock photos!)

3 – A good quality virtual tour is the number one factor in choosing a restaurant, bar or hotel. If your new potential customers are able to explore by themselves when it’s convenient for them, you’re much more likely to get them to visit in person.

4 – Next, make sure your website can be found. There is a very nice article on DIY SEO here, however, I’d recommend hiring an expert SEO to optimise your site and build a few links for you whilst they’re at it

5 – Make the most of what Google has to offer. Get your virtual tour on Google Maps, Google Search, Google Street View, and Google My Business. This is all part of getting a virtual tour done. See this article on integrating your virtual tour into Google

What next?

Here is a list of suppliers you may want to get in touch with:

Web development (click here) – make sure your website is up-to-scratch. Click here for good quality web development

Virtual tour & photography (click here) – good quality photos and a high-quality HDR Matterport virtual tour are two of the most important things you’ll need. Get a quote for a virtual tour here

Search engine optimisation (click here) (SEO) – get your site indexing on Google and make sure new customers can find you – Click here to find out more about Search Engine Optimisation

Google virtual tour integration (click here) – get your photos and virtual tour on Google Maps, Google Earth, Google Search and Google Street View with a Trusted Google Photographer

Avoid These 4 Planer Blades Mistakes

Quality end results are a sure way to ensure satisfaction when it comes to product creation. One of the ways you can stay happy is through the consistent application of the most reliable tools; which is something Knife-Point are accustomed to providing to their customers. With a great selection of cutting products, this Sheffield-based knife supplier continues to help tradesmen working across a number of different sectors. One such group of clients are those who are employed within the woodworking field. These individuals regularly require top quality planer blades to best do their jobs; which Knife-Point are always able to supply. By using planer blades purchased directly from them, you can help yourself to avoid the sort of pitfalls people who are using unreliable alternatives can fall into. Knife-Point have listed some of the things you can look forward to leaving behind when you move to them as your regular supplier:

You Won’t Achieve Accurate End Results

Whether you’re knowingly or unwittingly using the wrong planer blades, you can be sure that the end results will be the same. If you’ve not taken the time to research the type or size of blade you need, then it’s likely you’ll not see the realisation of the finished products that you’re aspiring towards. If you research the tools you need in detail, you’ll reap the rewards when it comes to the date of completion.

You’ll Waste the Materials You’ve Bought

The problem with not achieving the end results that you’re hoping for is that you’re likely to have to start again. As a result of this, you’ll lose the monetary investment that you’ve dedicated towards the materials you’ve used in a project, so it’s a given that you’ll feel frustrated as a result. Choose the right cutting tools from this point forward and you can pre-empt the issue.

Nobody Likes to See Their Time Wasted

As well as your money, you can also end up losing time due to the use of poor quality planer blades. Selecting the right ones from the start – and then making sure that you keep them in pristine working order – can help you to avoid the unwanted scenario of looking back negatively at time you’ve wasted.

Don’t Lose Customers

Most importantly, you’re not going to satisfy your customers with the products you produce unless they are of an immaculate quality. You can help achieve consistently superb standards with our help of Knife-Point’s tools, which will enable you to retain your existing clients and add more to go with them when your reputation for attention to detail grows.

Knife-Point Lead the Way for the Supply of Planer Blades

Knife-Point supply planer blades in abundance, offering choice with relation to both order quantity and blade size. Further to this, they also continue to supply, snap off blades, trimming knife blades and Swann Morton blades; as well as many more cutting tools. To find out more, you can call them on 07737 133 030; or send an email to sales@knife-point.co.uk.

What is search engine optimisation (SEO)? A quick guide

SEO helps websites improve their rankings in search engines – ranking well in Search Engines can be very lucrative

Search Engine Optimisation (otherwise known as ‘SEO’) is an activity designed to help websites improve their rankings in search engines (in particular within Google with around 90% of all searches, and within Bing, the second most visited search engine.) there aren’t many websites that don’t need to rank well in the search engines, so for the vast majority of sites, the closer to position 1 on page 1 of the search results for their keywords and phrases, the better. Search engine optimisation can be difficult & very technical, but a well optimised site can be very lucrative for the owner, so there are companies around the world now who provide high quality search engine optimisation services, for example, Seven Creative, an SEO agency in Sheffield.

The Google homepage from 1998. At the time of writing, Google is the largest search engine accounting for around 75% of market share

Although Google is not by any means the only search engine, it is certainly the largest and most well known around the world, so this is, certainly in the western world, the search engine usually focused on.

To understand Search Engine Optimisation, we need to first understand the process of ranking. In the most basic form, we have potential customers and we have website that would like to be matched with these customers. Google simply provides a way to do this. You type in what you are looking for, and Google provides you with a list of potential websites that match your request. The problem is, though, we want exactly what we are looking for without having to do any of the work ourselves. In other words, we want the best result returned to us first (or as close as possible) so Google has to work out dome way of making sure that happens (so you don’t start using a different search engine!)

Obviously there are far too many websites on the internet to be hand-curated by individuals, go Google uses an ‘algorithm’ to determine what are the best results to return for a particular search term and in what order to display these. And Google is very good at doing this! For example, how often do we venture further than the first page? Not very often! And this is because we’ve usually found what we’re looking for within the first 10 results.

This algorithm uses many, many different factors to evaluate a website and determine its authority on a particular subject or its relevance for a particular phrase. As website owners, many search engine ranking factors or out of our control, however, there are a lot we can control. The search engine optimisation you’ll commission from a company, such as Seven Creative (an SEO agency in Sheffield) will be able to optimise your web pages, your website and your linking structure (inbound, outbound and internal links). Most of it isn’t rocket-science, however, its often complex, time-consuming, and the results can take many months to properly materialise.

I suppose the take-away from this article is that, SEO is something that to do properly, you’ll need the help of a professional. However, for the best long-term results, focus on the on-page optimisation first and also learn good practice and habits with regards to creating new pages – after all it’s a lot easier and cheaper to do the SEO as you go as opposed to having to pay someone to go back and do it later on!

PS you have probably noticed that this article is designed to help improve the search rankings of the website www.sevencreative.co.uk – or rather the specific page sevencreative.co.uk/seo-agency-in-sheffield/ – within the search engine rankings, for the phrase ‘SEO agency in Sheffield’. Whereas this article isn’t exactly what we’d describe as a ‘perfect’ example of an search engine optimised article, it’ll certainly go a long way to improving the position in the rankings of the page it’s referring to. This, in combination with many other activities such as ‘on-page optimisation’ will increase its position in the rankings and start to increase traffic to that page. Whether or not the page itself convinces the visitors to pick up the phone is a whole different kettle of fish (or Conversion Rate optimisation aka CRO)

The best & most hilarious Amazon reviews (updated)

From a bottle of methylated spirit being described as “a drink to enjoy with friends in a park”, to tin foil deemed “by far the best for making aluminium shield hats to ward of aliens”, site back and enjoy the best of spoof Amazon reviews!

The first line of this one nearly made me spit my tea out.

Amazon Kirby Bag review — Amazon Kirby Vacuum Cleaner Bag review

One of the greatest inventions in human history?

Revenge is a dish best served cold… but better late than never!

19 of 26 people found the following review helpful

The Observer attributes the craze to ‘the original spoof reviewer’ Henry Raddick, who famously reviewed The English Cocker Spaniel Handbook. Raddick, who had a pet spaniel called Barry, wrote, “I enjoyed the book immensely and, although I have a sneaking suspicion that Barry is using the book as porn, I wholeheartedly recommend it.” Raddick continued, “I’m reassured to read that the sin of Adam is not upon Barry even though he does not accept Christ as his saviour.”

As for the bottle of Methylated spirit, a reviewer named ‘Barkas’ enthused: “From the moment you remove the cap you realise you’re in for a treat. Fresh, bright, smoky, with a mineral edge and rounded, fruity nose. Mid weight and bold, possessing some edge and no little bite, yet remaining smooth, balanced and satisfying. This is a drink to enjoy with friends in a park. Highly recommended.”

This particular spoof review has also played havoc with Amazon’s famed algorithms, which enable the site to recommend buyers other products they may be interested in, based on what they have bought previously. The glowing review in question caused Amazon to recommend methylated spirit to customers who had bought bottles of Chateau Latour.

Spoof Amazon review for methylated spirit

Our favourite is a serious literary review of a book intended for young children. The reviewer hilariously calls the book ‘misleading’ as he/she vents their disappointment that the entire plot of the story is revealed in the title. “There is no mystery. There is no twist. Baby’s belly button is right where it’s supposed to be, on baby’s stomach. Right where it clearly SHOWS you it is on the COVER OF THE BOOK.” The mystery reviewer also complains that “there is no conflict, no character development, and scarcely any plot.”

We’ve bought a fair amount of stuff from Amazon here at Seven Creative Towers. We always take the reviews with a pinch of salt and make sure we consider the spectrum of star ratings, but there are few that leave us rolling on the floor laughing. As for detracting from honest, helpful reviews, we think it’s nice to have a bit of comedy.

Hurrah for bringing satire to Amazon!