Promotion and marketing are incredible powerful when done properly but when corners are cut and things are skimped on it quickly becomes costly and ineffective. To avoid you throwing your money down the drain we want to take you back to basics for a second. It’s all well and good having your team working off the latest cloud technology but if your business signage is old, worn or damaged you are guaranteed to be losing out on potential customers on a daily basis. To help you, we’ve outlined some key ways you can enhance your business using signage. If you’re in the Sheffield or Rotherham areas and anything from want tailor-made signs to Fret Cut Lettering signage designing and manufacturing to enhance your business, contact Image Sign Studio on 0114261 7617.
Read on to discover how good quality signage enhances your business:
Signs allow you to reach potential customers no matter what time of day. If your customer has seen your sign they will become familiar with your logo and your business making them more likely to use your services when they need something. Signs help to boost your brand so make sure your signs are easy to read and reflect your message/ product.
Signs bring people to you
A great sign will attract passersby to your shop, people you’ve never met but are interested in your product. Just simply seeing a sign for your business could lead to someone who’s never heard of your business before to come and make an impulse purchase. Without the sign to grab the persons attention in the first place, you could miss out on a lot of potential customers.
Around the clock advertising
By purchasing a good quality sign, you have invested in 24/7 advertising for your business. A sign does its job regardless of opening times, weather conditions or the time of day. Your sign has an ongoing impact as it is always advertising for you. You can choose to invest in backlit, illuminated or light box signage to make your sign stand out at night too. There are many different styles and types of sign available, so you’re bound to find one that suits your business image.
Gives you an edge over the competition
A great sign helps to draw people’s attention to your business. It makes you stand out over your competitors and people will remember your sign which will cause your business to seem more familiar. Great looking business signage such as fret cut lettering will raise awareness of your brand, bridge the gap between your online and physical presence and bring people to your door with clever and strategic marketing.
As you can see, there are many different reasons your business may want to invest in new, tailor made signage and Image Sign Studio offer a range of options, materials and designs to ensure they create the most effective and eye-catching sign for your business. They offer signs for every situation and have everything from fret cut signage to aluminium tray signs, from directional to CNC and dibond signs, whatever you need they have it so don’t hesitate to contact them today on 0114 261 7617